Gubernskie Croutons

The private bakery "Na Vishnevoy" has been engaged in baking bread and bakery products since 1996. For all the years of work, from a small family business, the private bakery "Na Vishnevoy" has turned into a large-scale production, located on several platforms, equipped with modern equipment. The products of the Private bakery "Na Vishnevoy" were awarded diplomas and recognized by bread baking specialists, both in Russia and abroad.

September 2014

Bring to the market a new, natural and innovative product - bread croutons. The visual image of the product should make the customer feel a sense of accessibility in combination with the high quality of the manufacturer's products. To launch a product - develop limited and regular packaging of croutons.

The main goal in the development of packaging design, emphasis was placed on the natural ingredients that make up the product. The shape and texture of the package was made in the form of a loaf of bread, visualizing a distinctive character. This form of packaging allows you to fit the maximum amount of goods in the minimum size. As a result, the product in the package received not only visually distinctive features that are pleasant to the eye, but also the compactness of the packaging in its size.

TASK

SOLUTION

Limited package design development