LINDOR WINTER 2016

On the eve of the New Year and strengthening the position of brand awareness in federal chains and points of sale, it is necessary to develop a seasonal design and adapt design elements for regular packaging for 4 SKUs. Prepare files for printing and carry out field supervision in production.

TASK

Together with the marketing team of Lindt und Sprüngli AG, we have developed designs for Christmas boxes in classic red and gold hues. The design uses the familiar symbols of the New Year, elements of snowflakes, stars and a shining outline, reminiscent of the main symbol of the New Year - the Christmas tree. The result is elegant and sophisticated, perfectly matching the corporate brand image. All elements have been adapted to regular and new packaging formats, highlighting important New Year's elements, by means of printing effects - foiling and embossing.

SOLUTION

Lindt & Sprüngli is a Swiss chocolate producer and a recognized leader in the premium chocolate market, offering a large selection of products around the world. Over the 175 years of its existence, Lindt & Sprüngli has become known as one of the most innovative and creative companies that produce premium chocolate under the key brand Lindt.

RELATED PROJECTS

Christmas collection of chocolate Lindt. Masters of Lindt Chocolatier prepared gourmet chocolates sets of traditional Swiss recipes that will be a wonderful gift for the New Year's table. The result is elegant and refined, perfectly in line with the brand's corporate image.

PACKAGING
OF THE WORLD

Unibe Developed Xmas design a Christmas collection for Lindt Russia.

PROJECT PUBLICATIONS

UNIPACK

Lindt chocolatiers prepared sets of premium chocolates according to traditional Swiss recipes, and agency specialists designed the packaging. The design is made in the recognizable style and colors of the brand. The shape of the Christmas tree and shining golden stars create an atmosphere of celebration and joyful expectations.

PACKLY

Unibe has designed a set of Christmas boxes for Lindt with classic red and gold shades. The graphics depict familiar Christmas symbols like trees, stars, and snowflakes. The result is elegant and refined, perfectly in line with the brand's corporate image.

UPAKOVANO

In the development of the design, a New Year motive was used, everyone understands the image of the New Year - "Christmas tree". This image was adapted by Unibe specialists for several types of SKU: 75 g milk and assorted, 175 g milk and assorted and 2 showboxes.

Unibe has developed a New Year packaging design for Lindor chocolates.

With the Christmas holidays approaching, we compiled a list of 10 Christmas packaging design.

The seasonal packaging design of the Lindt New Year collection is presented by Unibe.